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Zakopane is Poland's Tatra mountain resort — about 27,000 residents but 3M+ visitors annually, the country's winter-sports capital (Wielka Krokiew ski-jumping arena, Kasprowy Wierch cable car, three FIS World Cup events a year) and its most-visited summer hiking gateway to Tatra National Park. Buyers are Polish tourists all year, English and German-speaking international visitors in ski and hiking seasons, and hospitality operators running highland hotels, chalets, ski schools and Zakopiańska-style restaurants.
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