Social Media in Baddeck
Instagram-led production for a market that sells on visual anticipation
Cabot Trail visitors are researching a trip they will remember and photograph, and their planning starts on Instagram and Facebook. The properties and operators building strong visual social presences win the discovery, and everyone else loses it to travel-influencer content that names other properties.
The Problem
Your social presence is a phone photo once a month, and the mainland traveller planning a Cabot Trail trip is being sold on your competitor's Reels instead.
Our Solution
We produce Instagram-led social for Baddeck tourism operators — professional photography and video showcasing the property, the Cabot Trail context, and the seasonal windows that decide bookings. Paired with a Facebook programme for local engagement and event promotion.
What You Get
Areas We Serve
Social programmes and paid targeting for tourism operators across Baddeck and the western Cabot Trail.
Pricing
Strategy: $400 CAD one-time. Monthly management from $600/month. Ad management from $400/month + ad spend.
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