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Steinbach is southeast Manitoba's economic anchor and one of the province's fastest-growing cities — about 18,000 residents roughly 50 km southeast of Winnipeg, serving a trade catchment across southeastern Manitoba several times its own population. Founded in 1874 by Mennonite settlers, it remains predominantly Anglophone with strong Mennonite and Low German heritage, and is home to Loewen Windows (premium windows and doors, shipped across North America), Barkman Concrete (hardscape and precast since 1948), Penner International trucking, Steinbach Credit Union (one of Canada's largest credit unions by assets), Bethesda Regional Health Centre, the Mennonite Heritage Village, and a dense agri-manufacturing and trades SME base.

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