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Jurong is Singapore's western industrial-and-innovation anchor — about 720,000 residents across the West Region, running the Jurong Innovation District (JID — Singapore's flagship advanced-manufacturing and cleantech cluster), International Business Park, one-north's western extension, JTC's biotech and specialty-chemicals parks (Tuas, Jurong Island), NTU (one of Asia's top research universities), and the emerging Jurong Lake District as Singapore's second CBD. Buyers are English-first for domestic and international B2B, Mandarin-fluent for greater-China and mainland-China industrial partners, and expect specialist-industrial credibility rather than generic-agency copy.
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