Website Design & Development in Telavi
Export catalogues and wine tourism journeys from a single build
A Kakhetian winery has two customers who want completely different things from the same website. A distributor needs analysis sheets, appellation detail, volumes, certifications and export terms. A wine tourist wants tastings, the estate, the valley and a way to book. Trying to serve both with one undifferentiated page serves neither, and this is the most common structural failure in Georgian wine websites.
Two Customers, One Estate, Two Journeys
The distributor and the tourist arrive at your site with almost nothing in common. The distributor is evaluating whether you are a viable supplier: can you produce consistent volume, do you hold the certifications their market requires, what are your terms, and is the wine documented well enough to sell into a regulated market. They want density and specifics, and they will leave immediately if they have to email to get a spec sheet. The tourist is planning a trip. They want to know what the estate looks like, whether the tasting includes food, how far it is from Telavi, whether they can stay, and how to book. They want atmosphere and a booking button. We build these as two distinct paths from the homepage — a trade and export route with technical documentation, and a visit route with booking. The estate is the same. What the two visitors need to see about it is not.
What We Build in Kakheti
Commercial Wineries
Export catalogues with technical sheets, appellation data, certifications and distributor enquiry paths alongside a separate visitor journey.
Family Marani & Qvevri Producers
Small-producer sites that make natural and qvevri wine legible to importers who are actively hunting for exactly this and cannot find it.
Wine Tourism & Tasting Rooms
Booking-led builds for tastings, tours and harvest experiences, in the languages affluent visitors actually plan in.
Eco-Resorts & Boutique Guesthouses
Direct-booking properties across the Alazani Valley recapturing margin from the platforms.
Agricultural Exporters
Product and certification sites for nut, fruit and processed food exporters selling into EU and Gulf distribution.
Restaurants & Supra Venues
Reservation-integrated sites for Telavi hospitality serving a heavily seasonal visitor mix.
Frequently Asked Questions
What does a winery website cost?
A well-built estate site with both journeys starts around $2,800. Full export catalogues with distributor portals, certification libraries and multilingual technical content typically run $6,000 to $14,000. Set against a single distribution agreement, that is a small number.
Which languages do we need for export?
English is the baseline. German matters disproportionately for wine specifically, given how much European natural and organic wine buying runs through German-speaking trade. French for the EU on-trade, and Russian remains commercially relevant. We scope this from your target markets rather than defaulting.
Should the tourism and export sides be separate websites?
Almost never separate sites — that splits your search authority and doubles maintenance. Separate journeys within one site, with distinct navigation, content and enquiry paths from the homepage onward. One domain, two routes.
We are a small family marani. Is this worth it for us?
Often more than for the large producers. Importers in the EU and North America are actively looking for authentic small qvevri producers and consistently cannot find them, because those producers are invisible online. A modest, well-structured site in English puts you in front of buyers who are already searching for exactly what you make.
Zones desservies
We work with producers and properties across Telavi, the Alazani Valley, Tsinandali, Napareuli, Gurjaani, Sighnaghi and the wider Kakheti wine country.
Tarifs
Estate sites from $2,800. Export catalogues with distributor portals $6,000 to $14,000. Monthly management from $400.
Build a Site Your Importers Can Actually UsePrêt à dominer Telavi ?
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