Social Media Management in Richmond
Build your brand on Instagram, Facebook, WeChat, and RED for Richmond's bilingual audience
Richmond's social media landscape spans two ecosystems: Western platforms (Instagram, Facebook, TikTok) and Chinese platforms (WeChat, RED/Xiaohongshu). The businesses dominating Richmond's food scene post on both. A stunning dim sum photo on Instagram AND RED reaches twice the audience — and Richmond's food-obsessed community engages intensely on both.
Le problème
You're posting to Instagram and ignoring the 45% of Richmond that lives on WeChat and RED. Your competitor's dim sum photos get 500 likes on Instagram AND 2,000 saves on RED — reaching an audience you don't even know exists. In Richmond's food-driven market, being on one ecosystem is being half-invisible.
Notre solution
We build cross-platform social strategies for Richmond — Instagram and Facebook for Western audiences, WeChat and RED for Chinese audiences, with content adapted (not just translated) for each platform's culture, format, and algorithm. Professional food photography that works across all platforms.
Ce que vous obtenez
Zones desservies
We create bilingual location-tagged content across Richmond — geo-tagged food posts from Steveston, Golden Village, and Richmond Centre on both Instagram and RED for maximum cross-cultural discovery.
Tarifs
Strategy: $400 CAD one-time. Monthly management starting at $800/month (bilingual). Ad management: $500/month + ad spend.
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