Social Media Marketing in Georgia
Facebook at home, and the channels that actually reach your buyers abroad
Facebook is the dominant social platform in Georgia by a wide margin, and for domestic reach it genuinely is the channel that matters — including for B2B, which is unusual and often surprises foreign marketers. But the platform that reaches Georgians is not the platform that reaches your buyers in Dubai, Warsaw or Almaty, and running one strategy for both is why most Georgian social spend underperforms.
Le problème
Your social presence is built for a domestic Georgian audience while your revenue comes from abroad, or you are spending on international platforms with content translated from Georgian that reads as foreign to the people you are trying to reach.
Notre solution
We run split strategies — Facebook and Instagram for domestic reach and recruitment, LinkedIn for Georgian and international B2B, and paid campaigns targeted into your export markets with content built natively for each audience.
Facebook's position in Georgia, including for business audiences
distinct strategies required — domestic and export are not the same job
languages typically running in parallel on an export programme
monthly entry point for managed social
Ce que vous obtenez
- →Channel strategy split between domestic and export audiences
- →Facebook and Instagram management for the Georgian market
- →LinkedIn programme for B2B and international credibility
- →Paid campaigns targeted into priority export markets
- →Native content production per audience rather than translation
- →Community management in Georgian, English and Russian
- →Monthly performance reporting by audience and channel
Domestic social management across all Georgian markets, with paid export campaigns into the EU, Turkey, the Gulf and Central Asia.
Managed social from $700 monthly. Export paid campaigns from $1,200 monthly plus media spend.
Prêt à dominer Georgia ?
Obtenez un audit gratuit et nous vous montrerons exactement comment croître.